Marketing for Yoga Teachers Online Course

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Marketing for Yoga Teachers

For yoga teachers who would like to operate their yoga business more skillfully.

by Rachel Land for Yoga Medicine®

Course Content

Intro to Marketing for Yoga Teachers

Marketing for Yoga Teachers Lesson 1 – View Your Teaching as a Business 2 Topics

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View Your Teaching as a Business – Lecture

View Your Teaching as a Business – Assignment 1

Marketing for Yoga Teachers Lesson 2 – Your Core Students or “Target Market” 2 Topics

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Your Core Students or “Target Market” – Lecture

Your Core Students or “Target Market” – Assignment 2

Marketing for Yoga Teachers Lesson 3 – The 4P’s of Marketing: Product, Place, Price and Promotion 8 Topics

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The 4P’s of Marketing: Product – Lecture

The 4P’s of Marketing: Product – Assignment 3.1

The 4P’s of Marketing: Place – Lecture

The 4P’s of Marketing: Place – Assignment 3.2

The 4P’s of Marketing: Price – Lecture

The 4P’s of Marketing: Price – Assignment 3.3

The 4P’s of Marketing: Promotion – Lecture

The 4P’s of Marketing: Promotion – Assignment 3.4

Marketing for Yoga Teachers Lesson 4 – Market Analysis 2 Topics

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Market Analysis – Lecture

Market Analysis – Assignment 4

Marketing for Yoga Teachers Lesson 5 – Your Teaching Identity: Your Brand and Mission Statement 2 Topics

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Your Teaching Identity: Your Brand and Mission Statement – Lecture

Your Teaching Identity: Your Brand and Mission Statement – Assignment 5

Marketing for Yoga Teachers Lesson 6 – Where Are You Going: The Big Picture Vision 2 Topics

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Where Are You Going: The Big Picture Vision – Lecture

Where are You Going: The Big Picture Vision – Assignment 6

Marketing for Yoga Teachers Lesson 7 – Budget 2 Topics

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Budget – Lecture

Budget – Assignment 7

Marketing for Yoga Teachers Lesson 8 – Putting It All Together: Your Marketing Plan 2 Topics

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Putting It All Together: Your Marketing Plan – Lecture

Putting It All Together: Your Marketing Plan – Assignment 8

Marketing for Yoga Teachers Lesson 9 – Other Resources

Marketing for Yoga Teachers Lesson 10 – Update for 2020

Marketing for Yoga Teachers Conclusion

Marketing for Yoga Teachers Online Course

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